Maison Zacapa has announced the launch of a collection designed in collaboration with Lure Brand designer Raul López.
Guatemala’s famous aged rum shop Zacapa Announced exclusive collaboration and Raul Lopezfounder and designer of accessible luxury ready-to-wear and accessories brands. Luard. This man has twice won the CFDA Award for Best American Accessories Designer (2022 and 2023) and the CFDA Award for Best American Womenswear Designer (2023).
This unexpected partnership is inspired above all by the values that Zapaca and the New York designer share. Preservation of craftsmanship and tradition. The packaging for this limited edition collection includes: The iconic Luar’s Ana bagsimilarly petate weavea craft technique originating from Central American countries, which has since become a distinctive element of Zacapa rum bottles. 1976.
Raul Lopez designon the other hand, deeply influenced by family ties Education in the Dominican Community. In this collection, by using petate weave, the designer pays homage to the canast, the woven bag that mothers and grandmothers carried in their arms.
Comprehensive collaboration
“Collaborating with Zacapa has been a rich experience, celebrating our shared Latinx heritage and paying homage to our roots. I have immense respect for them and am honored to incorporate their art into my work. Over 700 craftsmenwe are very proud to be able to showcase their amazing work as part of our collaboration,” said Raul López.
To form the kit for this unprecedented partnership, Zapaca has assembled one of its most cutting-edge creations: Zacapa XO.this A blend of rums aged 10 to 25 years. teeth Accompanied by carefully selected elegant accessories: Personalized shaker, cocktail spoon, linen cocktail napkin, leather and petate coasters, and 2 glasses. The final touch is a stunning glass decanter wrapped in leather and petate.
This is not the first time Raul López and Zacapa have teamed up.in November 2023the brand presented an award to the designer Winner of “Visionary of the Year” Award at Latin American Fashion Summit 2023 (LAFS) Announced in Miami.
celebrate women
Released ahead of the Día de las Madres tournament (May 26th)this collaboration is first and foremost about payments tribute to women They not only shaped Raul López’s career, but also contributed to Zacapa’s historical legacy. This commitment is made even stronger by the fact that this Ram is the head of the house. Lorena Vasquezthe brand’s master blender and a pioneer in a field traditionally dominated by men.
“Every time I hold a bottle of Zacapa, I am filled with pride. Inspired by the skill and extraordinary spirit of the petate weavers, whose art is an icon of our brand and connects us with our Guatemalan roots. ” she said.
The limited edition Zacapa y Luard collaboration collection is available exclusively at online retailer ReserveBar.com.
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Featured photo: © Zacapa