Pitching for Management has its busiest, best (and most expensive) event, held at sponsors Nabarro. This is one of London’s top law firms for start ups and early-stage capital. The event was busting at the seams, with some delegates sitting on the floor.

Nabarro kicked off, promoting their £5K early stage equity package. This sounds like a pretty good deal to me, and I’ve generally heard good stuff about the firm. They’re one of the top 3 firms which I tend to point startups to, so certainly worth checking out.

The first proper pitch was from LimitEar, who provide hearing protection technology. Their business is helping people who have to use headsets in noisy environments, such as bouncers and police, by providing unique headset hardware. The team behind this project have got previous success in the form of Tracker – the household-name stolen vehicle recovery technology. Normally, headset noise reduction technology is pretty dumb, and just cuts off the sound over a certain level. This doesn’t work well in realistic situations, because temporary background noise often makes it impossible to hear the headset. LimitEar technology is smarter, and controls sound contextually, with short period of high-volume use treated differently from longer periods of high-dB use. This protects hearing, without impacting operational efficiency. The technology can also be used to stop kids blowing their ears out with iPods, which is a new market for the firm. They’re looking for a head of sales, and for funding. www.limitear.com

George Frangou from Massive Analytic pitched for a CTO. It’s a ‘big data’ company (please excuse buzzword). The product they’re developing is called VizBiz, and they’re currently Angel funded. They have made a good start, with three blue chip clients for their current product, including the FT and Reuters. I’ve already tapped up one of my friends about this opportunity, which shows I’m taking them fairly seriously. The tech stack is open at present, as they’ll be developing this as part of the project. However, they’re expecting familiarity with Hadoop and Mongo. www.massiveanalytic.com

Make Positive was represented by Matt Cooksley and his team. They’re looking for a chairman. They’re a salesforce integrator for big businesses, who bring functionality more familiar to Huddle and Yammer users onto the Salesforce platform. If you had to summarise the firm in a sentence, it would be ‘Pimp My Salesforce’. They’ve got 10 years history, which is unusual in this space. Blue-chip clients include Barclays, Voda and Mitie. They’ve just raised 650, so therefore have a decent runway. Check out www.makepositive.com

Stephen Carter from Mewburn Ellis LLP gave a useful talk about IP. Did you know that contracting out your software development can mean you lose control over the IP? In physical products, did you realise you can use design rights as a cheaper and easier way to protect than by using a patent? Do you know that their are specific tax breaks for patent holders? Event sponsor they may be, but this doesn’t mean they weren’t useful to see.

Paul Blanchard pitched his PR firm Right Angles (in shorts). An entertaining speaker, with a history in the Westminster village, he takes on unusual and small briefs, including for some respectable brands, such as PwC, ACCA and Compassion in World Farming. The firm does ‘odd’ stuff, like personal PR for CEOs. He’s looking for a senior PR to spread the load, and potentially a COO/CFO role. www.90degrees.co.uk

Rialto Consultancy’s Richard Chiumento proudly proclaimed a 20x return to investors in a previous venture, so it’s clear he’s got the capacity to deliver. His current consultancy is based on weeding out under-performing team members, and helping them to find other careers. This allows client firms to cut out the deadwood – without the expense and friction of redundancy. The firm is seeking biz dev talent. www.rialtoconsultancy.com

Frank Joshi was pitching MVine, and he was looking for some similarly-minded entrepreneurs to join his 4-person team. There wasn’t too much focus on the title, or role, but rather on the value which the individual could bring. They are also looking to compete with the likes of Yammer and Huddle, and their largest current client is BT. They’re raising, and skin in the game is appreciated. The marketing plan is based around finding resellers. The business is profitable and self-funded. www.rialtoconsultancy.com

The calibre of pitching firms were generally far higher in London than it was out in the provinces. If you only make one event in this series, make sure it’s the London Pitching for Management.